Signature Experiences in the Austrian Alps
Cultural and Iconic Events Around Julisam
Staying at Julisam means living in the heart of one of Europe’s most culturally vibrant regions. Within a short distance from the estate, internationally renowned festivals, historic sporting events and iconic cultural locations shape the rhythm of the year.
While millions of visitors travel to Austria to attend these events, guests of Julisam experience them differently.
Instead of crowded hotels and busy city centres, the day begins in the calm privacy of the mountains. A private driver brings you through the alpine landscape to Salzburg, Kitzbühel or Saalfelden, where some of Europe’s most celebrated cultural and sporting moments unfold.
Afterwards, the return to Julisam offers something rare — complete silence, space and privacy in your own private mountain estate.
These carefully curated experiences transform a stay at Julisam into something far beyond a traditional alpine holiday.
Signature Experiences
Salzburg Festival & Salzburg Whitsun Festival
Few cultural events in the world possess the prestige and artistic significance of the Salzburg Festival.
Every summer, the historic city of Salzburg becomes the global centre of classical music, opera and theatre. The festival attracts the world’s most renowned orchestras, conductors, directors and performers, transforming Salzburg into a meeting place for international cultural life.
Guests of Julisam can experience this extraordinary atmosphere while enjoying the privacy of their own mountain retreat.
A private transfer brings you from the estate to Salzburg’s historic old town, where the festival venues are located within walking distance of each other. The baroque architecture of the city creates an unforgettable setting for performances in some of Europe’s most remarkable concert halls.
Festival highlights may include:
- Opera productions in the Großes Festspielhaus
- Concerts with leading orchestras in the Felsenreitschule
- Chamber music in historic venues across the old town
- Exclusive performances during the Salzburg Whitsun Festival
After the performance, the journey back to Julisam allows the evening to end in quiet reflection — far from the crowds yet still connected to the cultural heart of Europe.
The Hahnenkamm Race in Kitzbühel
Every January, the alpine town of Kitzbühel hosts one of the most famous ski races in the world: the legendary Hahnenkamm Race.
The race takes place on the Streif, widely considered the most challenging downhill ski course in alpine skiing. For athletes, winning the Hahnenkamm is one of the greatest achievements in the sport.
For spectators, the event combines world-class sport with a unique alpine atmosphere. The historic streets of Kitzbühel fill with visitors from around the world, while the slopes above the town become the stage for one of the most thrilling competitions in winter sports.
Guests of Julisam can experience the race without the usual logistical complexity.
A private transfer brings you comfortably to Kitzbühel, where you can witness:
- The legendary downhill race on the Streif
- Exclusive viewing areas along the course
- The vibrant atmosphere of Kitzbühel during race weekend
- Exclusive access to VIP areas
After a day of excitement and celebration, the return to Julisam offers the perfect contrast — the calm and privacy of your own alpine retreat.
Jazz Saalfelden
The Jazz Festival Saalfelden is one of Europe’s most important festivals for contemporary jazz and experimental music.
Every summer, internationally acclaimed musicians gather in the alpine region around Saalfelden and Leogang to perform across a variety of unique venues. Concerts take place in historic halls, small clubs and open-air stages surrounded by dramatic alpine scenery.
The festival is known for its artistic openness and its relaxed atmosphere, making it a favourite among music lovers from around the world.
Guests of Julisam can attend concerts at their own rhythm — whether for an evening performance or a full day of musical exploration.
An evening at the festival may include:
- Performances by leading international jazz artists
- Late-night sessions in intimate venues
- Open-air concerts framed by the surrounding mountains
Returning to Julisam afterwards allows the music to gently fade into the silence of the alpine night.
The Sound of Music – A Private Exclusive Tour
Few films have shaped the global image of Salzburg as strongly as The Sound of Music. Even decades after its release, the story of the von Trapp family continues to attract visitors from around the world.
Guests of Julisam can discover the film’s most iconic locations on a private exclusive tour starting directly from the estate.
A dedicated driver guide accompanies the journey through the landscapes and historic locations that served as the backdrop for the film.
The route is flexible and can be adapted to the interests of the guests. Typical highlights of the experience include:
• The alpine landscape near Werfen, where the famous opening scene was filmed
• A visit to the Mirabell Gardens in the heart of Salzburg
• Schloss Leopoldskron, which served as the exterior of the von Trapp villa
• The famous Sound of Music gazebo in Hellbrunn
• The historic Trapp Villa in Salzburg
• The wedding church in Mondsee, where the film’s wedding scene takes place
Throughout the day, scenic stops allow guests to explore the landscapes of the Salzburger Land and enjoy photo opportunities along the route.
Optional additions can include:
• A private walking tour through Salzburg’s historic old town
• An aperitif at Schloss Leopoldskron
• A picnic in the alpine landscape along the Sound of Music hiking trail
• Extension of the tour with a visit to the Salzkammergut and the famous Hallstatt
The experience combines film history, alpine scenery and cultural heritage — all within a relaxed private journey that ends back at Julisam in the evening.
